Gartner, IDC, McKinsey and Cisco, Intel and other manufacturers have released various estimates of business opportunities in the Internet of Things era. Looking at the results of various projects, most of them regard 2020 as the first wave of IoT outbreaks; however, Because all kinds of hardware have to be accurately connected to the network, there are estimates that business opportunities will be reported in 2025 at the latest.
If 2020 is regarded as the first wave of the Internet of Things, the most important data that has been proposed to affect human life is nothing more than four:
First, there will be at least 4.3 and a maximum of seven to eight items that can be connected to the net, which is at least 2.5 times more than the 1.7 per person in 2014.
Second, the overall market will have 50 billion items that can be connected to the Internet;
Third, the market output value will be as high as 4 to 14 trillion US dollars, equivalent to 27 trillion to 94 trillion yuan.
Fourth, there will be 40 megabytes of information used on the Internet of Things.
At the same time, in order to make these devices have the sense of sight, hearing, and even temperature changes, the speed of various sensors deployed will reach 2 million per hour.
Xie Qingjiang, vice chairman of MediaTek, once said that in the PC era, the market scale is 100 million units, and the mobile hardware has become 1 billion units. By entering the Internet of Things in 2030, it will be 100 billion units. The scale is a fairly large market; in 2025 alone, there will be more than 500 household smart hardware.
From the point of view of Xie Qingjiang's citation data, it is late to see the Internet of Things business opportunities, but the reason is still quite a challenge in this market.
The Internet of Things era faces three major difficulties. First of all, it is still a compatibility issue. After all, tens of billions or even hundreds of billions of hardware must be connected to the Internet. This is not an easy task. How to make each networking hardware communicate with each other is the biggest challenge.
Then comes security issues, such as the potential hacking behind mobile payments, data suspicion, etc., bringing a test to the industry.
The last and most concerned about the industry chain is how to find a profitable business model.
One of the most famous words of the Internet of Things is that wool is on the pig, but it is paid by the dog. That is to say, when the Internet of Things accumulates the number of users, it will be paid by other advertisements such as the latter. For example, an insurance company can provide the insured household with free wearable hardware to grasp the health status of the policyholder. At this time, it is the insurance company that pays for the hardware, not the policyholder. Whether it is possible to recover investment costs is still a test for the industrial chain.
Technology industry mergers and acquisitions increased by 20% annuallyAccording to Ernst & Young (Global Technology M&A Report for the first quarter of 2016), M&A-related M&A cases increased by 20% in the first quarter, and the M&A amount approached RMB 56.5 billion, representing that the Internet of Things is still the focus of the global technology industry.
The term "Internet of Things" has long been proposed by the technology industry for many years. In the past two years, the main reason is that both the mainstream markets of PC and mobile phones have entered the plateau period and even the recession period. All the industrial chains must take another blue sea. And advance the card position.
2014 is the year when the Internet of Things returns to the eyes of the technology industry. For example, Google, the global search engine leader, spent $3.2 billion to acquire smart temperature control company Nest and enter smart home. Samsung acquired smart home innovation. Enterprise SmartThings allows users to control connected appliances with their smartphone app.
According to Ernst & Young’s survey report, since the Internet bubble in 2000, M&A activity in 2014 has been the highest in history, and IoT-related M&A accounts for the top four.
Although the product benefits of the Internet of Things, such as Google, Apple, and Samsung, have not appeared, this trend has not seen any signs of change in 2015 and 2016.
Intel acquired LanTIq, a German chip and intelligent network vendor with more than 2,000 patents, in early February 2015. The world's largest semiconductor factory sees the need for 800 million broadband connected homes worldwide in the next three years.
In April of this year, the semiconductor factory Cypress announced that it would acquire Broadcom's Wi-Fi, Bluetooth and Zigbee wireless technologies for the global Netcom chip leader for $550 million, and did not want to be absent from the Internet of Things market.
Next step... push the hand applicationUnder the big tree of the Internet of Things, the most lacking is the killer products. So the whole technology industry is thinking hard, thinking of every corner of life as a laboratory, and some "eyes" for vending machines. Adding "tactile" capabilities to the trash can, and even making the entire building smarter.
Under the entire Internet of Things era architecture, it is actually big data. Product manufacturers first add visual, auditory or tactile sensations to various hardware, and even give brain computing power. After these hardware collect various types of data at the front end, they further analyze and turn data into business opportunities.
Sharing the market size of PCs and mobile phones for one year is worth hundreds of millions of units, or one billion units. Under the big tree of the Internet of Things, there is no way to create a killer product that can create hundreds of millions of units, but in a small amount. The pattern of poly sand into a tower.
In order to find the next killer application, all the technology industry is currently exploring the stage, to "creative" to the limit, the most upstream chip factory in the technology industry has been working hard to run the Maker circle for two years. example of.
Intel, the world's leading computer processor, not only sells computer processors, but also works with countries to create ideas. In the past few years, it has cooperated with Japan's JR Metro to build "acure" vending machines in subway stations along the route.
This vending machine uses a full touch screen. It usually provides not only advertisements, but also weather forecasts and other information. It is also equipped with a photographic lens to quickly identify the age, gender and other information of the customer. Not only will the product be recommended according to gender and weather, but even remember. Consumer preferences automatically pop up the most popular drinks consumers buy.
Qualcomm also regards the corporate headquarters as the best experimental site, and intelligentizes internal trash cans, windows, office supplies, water and electricity, and gas management. At present, there are two smart trash cans between the buildings, which are equipped with solar panels and chips to manage them. When the garbage is full, the garbage will be automatically notified.
10-inch tablet devices have greatly surpassed netbooks in terms of entertainment, including reading, games, and audio-visual enjoyment. In other respects, the basic operation of the 10-inch tablet computer built on the touch screen ensures that the application of the tablet computer can be well realized, and its operation performance is closer to that of a smartphone.
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