After more than ten years of practice, the people of Guzhen realized that in the past, they only built their heads and built lamps. Now they are building lights, building lighting culture, and upgrading the lighting industry.
—— Wu Runfu, Party Secretary of Guzhen Town
Culture enhances brand taste
Dengdu Ancient Town, Shili Deng Street, Qianjia Dengpu, Wantou swaying...
The red road sign of Bailitong is particularly eye-catching under the illuminating lights of the central street of Dengdu; the Bailitong container truck with the red body advertisement is also on the crowded streets; the workers in the production workshop of Bailitong are busy Goods, loading...
The busyness of Bailitong witnessed the momentum of the prosperity and upward development of Bailitong. So, what is driving the power of Billyton? The root of it is culture. Only culture can hold up the long-term blueprint of such an industry, and it can lead the development of the enterprise.
Culture is a brand, a tradition, and a kind of precipitation. From a cultural point of view, the light of Bailitong is a culture with rich and connotation. This kind of art bears the corporate mission of “creating a healthy light environment†and also contains the product concept of “creating a harmonious and warm lighting environment for customersâ€.
Energy saving achievement brand personality
In fact, in addition to the abstract culture, the cultural concept of energy-saving home has also penetrated every aspect of Bailitong lighting products. At present, Bailitong home lighting products have living room ceiling lamps, bedroom ceiling lamps, kitchen and bathroom lights, energy-saving lamps, downlights, ceiling spotlights, mirror headlights, T4/T5 brackets, etc. Every product of Bailitong is devoted to the hard work and wisdom of Bailitong people, and incorporates the humanistic concept of energy saving and environmental protection. General Manager Deng Zichang said that the products of Bailitong are self-developed, and the concept of energy saving and environmental protection is integrated in every aspect of manufacturing. And never go OEM all the way – even in the most difficult moments.
Zhou Li, Marketing Manager of Bailitong, introduced that Bailitong had created extraordinary glory in the early days of its business. In the past few years, it has been silent, but it is not silent, in order to re-explode the accumulated energy. The deep accumulation of ten years has enabled Bailitong to have a large-scale production capacity and excellent marketing network.
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