VR? robot? Olympic Games into a media technology exhibition

The Rio Olympics is in full swing. When the athletes compete fiercely in various competitions, the "news war" between the media is also on the verge. Black technology such as virtual reality, panoramic video, and robot programs are emerging.

"Washington Post": The robotic writing "Washington Post" attaches great importance to this Olympic Games and dispatched "the strength of a division" to report. In addition to ordinary reporters, there is another new member in the news team: the robot writing program. The Post uses its own programs to automatically generate hundreds of real-time news reports about the Olympics. It will be posted on the postal website and on various external channels such as Twitter without manual intervention.

Jeremy Gilbert, head of the Digital Project at the Washington Post, said that the robotic writing process was used because of the use of artificial intelligence to quickly write simple but dry reports: such as game scores and number of medals. And other data-centric news. Therefore, the “human reporter” of the Post can do more interesting and complicated work. "We are not trying to replace journalists, but to liberate journalists." The news of these robot writings may not impress you, but it helps journalists liberate themselves from the simple work of machinery and saves a lot of time. As the head of data science at the Washington Post, Jeter led a team to make the artificial intelligence project Heliograf. The team consisted of three engineers working full-time and a larger number of product analysts. Four or five editorial staff members also participated in the development of the program.

VR, robot

The first Twitter of the Washington Post Olympics robot was subsequently corrected. The Washington Post is not the first media to get involved in automated news writing. Northwestern University's Narrarive Science project used artificial intelligence to write about baseball games and the earnings of listed companies. The Associated Press also did a similar job with the help of Automated Insights. As a former journalism professor at Northwestern University, Jeter also participated in the development of NarraTIve Science. He said that the Washington Post has a high goal for robotic news writing. The perfect robot news will make it impossible for readers to tell whether they are written by humans or robots. As the "Washington Post" in the field of automatic journalism, Heliograf will follow up on the US election in mid-November to update the election process and results in real time. The New York Times: SMS news feeds are different from other fascinating XXs. The New York Times has adopted a news report that looks very "traditional" to broaden the coverage of the Rio Summer Olympics: two-way text messages (Two- Way text-messaging), it seems very simple and not artificial. Over the next two weeks, Sam Manchester, the deputy editor of the New York Times Sports News, will send a text message about sports news from Rio de Janeiro to readers who have registered for the service.

Unlike email alerts or app push notifications, these text messages give readers an unusual, behind-the-scenes perspective of the Olympics, just as they have a local friend who has been texting them. Although Manchester himself can't reply to every text message of the reader, the analysis of the reader's response can make the batch recovery as "personalized" as possible. Andrew Phelps, director of personalized services for the New York Times, said the innovation was meant to give news better access to the key platform in the reader's daily life—the phone. “For many users, the message chat page is more like the home screen than the home screen,” Phelps said. “We spent a lot of time thinking about how to make the coverage in the camera lens more accessible to the readers and journalists. Nearly, this is our answer." "Someone asked, isn't it possible to offer this service on Twitter? But for us, SMS messages mean a more intimate and intimate relationship. Our news appears in you. The place where my family, friends and colleagues greet you will definitely feel different."

Manchester’s “Call SMS” Manchester said it plans to send 3 to 4 text messages a day, in addition to text content, it will also send photos, animations and videos. In addition, his text message will give readers questions to deepen communication, such as "What questions should I ask this athlete?" "Which team do you think will win this game?" The reader's response will be collected by the relevant team in New York. Down, customize different responses based on different answers. If successful, Manchester said the service could also be used in other incident reports, such as the Democratic and Republican National Conventions and the Super Bowl. “This is a new field for me, and we will gradually explore it. But it is a good way to communicate with readers, and it seems that the New York Times is more humane.” In addition, if you find that you do not want to continue receiving text messages after registration, , reply "STOP". Xiaobian silently thought, it is worthy of being an internationally renowned media, and finally solved the century puzzle of replying to "TD Unsubscribe" unsubscribe or replying to "TD" unsubscribe...

"Financial Times": VR debut in the many international media have tried water virtual reality technology, the "Financial Times" is not far behind. This time, it chose the Rio de Janeiro Olympics as the theme of its first virtual reality project.

Like all Olympic organizers, Rio Brazil has been strongly questioned by the world media for several months before its opening, including criticism of its stadium construction, security and environmental pollution, and the Financial Times launched The four-minute VR film provides an in-depth look at the social dynamics and visions of the Rio slums. Unlike most media, the Financial Times provides a positive perspective and attitude to achieve fair reporting. On the day of the opening ceremony of the Olympic Games, this VR film was released on a dedicated website and Youtube, which can be viewed free of charge. The project is also the third issue of the “Fixed City”, the theme supplement of the Financial Times Weekend Edition. The theme of “Hidden City” is to discover the unknowns of major cities around the world. The cities selected in the first two phases are London and Brussels. Moreover, it has also cooperated with Google: Google provides interactive map experience for both web and mobile, and the recommendations of Financial Times reporters and local cultural experts provide a reference for Google to improve the map. VR video has certain requirements on hardware. For publishers, if there is no support from VR display manufacturers, it will be more difficult to expand the impact and scale. Publishers such as The New York Times have worked with Google to provide readers with a cardboard VR device Cardboard. The Financial Times has also adopted a similar strategy to provide readers with 35,000 cartons of VR glasses. Natalie Whittle, deputy editor of the Financial Times Weekend Edition, said the immersive news produced by the project was "open-minded." “This is a brand new testing ground. It is very difficult to succeed. It has very high professional requirements, requires a lot of hardware equipment and online preparation, and attention to detail is also crucial.” The Financial Times has planned The second VR project in November was also the fourth phase of the “Hidden City” to further enrich the theme. I don't know which city will be selected when I arrive? BBC: 360° video and live broadcast on the TV to watch the Olympics? This is too 2012!

"For this level of competition, live broadcast is the most expected way for most people, and what we have to do is to optimize this experience," said Neil Hall, head of sports products at BBC. We have re-established the positioning of the BBC live broadcast, and the viewers are loading faster and more choices are available on the platform. Therefore, from the opening day, the BBC provides live HD video broadcasts for at least 20 hours a day through sports websites and apps. He added: "The focus is on providing more choices and creating the best services to make viewing easier." Thanks to the partnership with the Olympic broadcast service, the BBC can broadcast live video in 360° video. Event. This month, we will provide 100 hours of 360° video, in addition to the opening and closing ceremonies, in some competitions in track and field, basketball, boxing and other projects, you can experience the Olympic Games in an immersive way, four different The shooting angle allows the user to have a panoramic view of the scene in the stadium. Users can view the 260° video-customized app through BBC Sport and post an experience evaluation.

If the BBC tests the water successfully, it may pave the way for more frequent and extensive panoramic video coverage. Even so, the significance of traditional TV can not be underestimated. For many people, watching the sports experience with friends is more comfortable than being bored in a small space.

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