Three major factors constrain the big data dream of wearable devices

One of the most important factors in the appeal of wearable devices is user stickiness. The PC Internet era has contributed to the prosperity of business. The biggest difference with the industrial era is that user stickiness is shortened. We can complete information flow-based activities with the help of the Internet. After the mobile Internet, commercial prosperity has been further promoted, which is the mobile Internet boom we are currently seeing. The key reason is also user stickiness, which means that the mobile Internet based on smartphones is built deeper with users. Sticky.

If you use a sentence to describe, that is to say, the user viscosity of the PC Internet is calculated on an hourly basis, and the user viscosity of the mobile Internet is shortened to the minute, this user sticky depth binding will release more business behavior. This is the current wave of mobile Internet is higher than the previous wave of PC Internet. In the era of wearable devices, because people and devices have become more in-depth, it can be said that the connection is seamless, and the user's stickiness has changed from the minute-by-minute calculation of the mobile Internet to the calculation by the second.

It is conceivable that the commercial value released by it will surpass the current mobile Internet and PC Internet, which is why wearable devices have been developing rapidly in controversy since the day of birth. One obvious reason is that we see that when the user stickiness it builds is further shortened, the commercial value released will surpass the current changes brought about by the mobile Internet.

The key to wearable devices that can unlock greater business value is the big data behind the sticky build. As a two-way channel for the inflow and outflow of human data, wearable devices hide business opportunities behind the flow of data, and behind the data inflow is the commercial presentation behind the data. It can be said that the big data value based on wearable devices is a consensus of all practitioners around the world, and it is also the basis for some people who put forward the idea that wearable devices are free.

However, it seems to me too early to talk about the big data value of wearable devices to tap the business model. It is undeniable that the core value of future wearable devices lies in big data. The value that hardware itself can create is very limited. Whether it is high or low, it is a one-off price expression. However, the size of its core value depends on the extension and mining of big data. This is also the fact that we have seen that Google Glass does not effectively achieve value amplification. The key reason is not caused by the inability to use the hardware itself, but because of big data. Can not effectively support its value amplification.

For most of today's wearable device practitioners, whether they want to use the big data collected by the device for value mining, or use big data to enlarge the value of wearable devices, it still needs a long way to go. . At least in the short term, the profit model is based on the relatively traditional hardware product sales itself, rather than relying on the big data mining business model of wearable devices. The main reasons for restricting the commercial value of wearable devices big data are as follows:

1. The data is too fragmented.

Since the form of wearable device products is still in a rapid fission process, from smart glasses, smart watches, smart bracelets, smart shoes, smart accessories, smart shoes to smart clothing. This rapid fission product form is a fragmentation of the product in an emerging industry. On the one hand, product fragmentation, on the other hand, on the basis of product fragmentation, entrepreneurs are in a state of differentiation, which leads to the failure of data and data collection by different products and brands. The result of this data being too fragmented, of course, makes the collected data not big data, but "small" data, and its value is obviously difficult to effectively mine.

2. The market penetration is not high.

Since wearable devices are an emerging format, the understanding of the wearable device industry has not yet formed a unified and clear understanding of the industry. The public's perception of wearable devices is not only vague, but also largely unfamiliar. Constrained by the popularity of the consumer market, the market penetration of the wearable device industry is restricted, which means that the user usage of wearable devices is relatively small. From the perspective of product form, it is currently limited to smart watches and smart bracelets. From the perspective of smart watches and smart bracelets, it is currently limited to a group that is interested in fresh science and technology, or a group that pays more attention to emerging things. It is precisely because of the degree of market penetration that it obviously restricts the user usage of the product, restricts the amount of data collection of the product, and restricts the process of data becoming “big” data.

3, the user is not sticky.

The essence of wearable is to further enhance the use stickiness between people and smart devices by means of wearable devices, but from the current situation, sticking users still needs a long way to go. The most important reasons are two aspects. First, it is subject to the limitations of the entire industry chain technology. Whether it is hard-chip chips, sensors, batteries, communications, etc., or soft-level algorithms, results feedback, etc., they are still in the exploration stage; On the other hand, there is a lack of industrial technology talents. In particular, most of the technical talents currently engaged in the wearable device industry in China are from the IT or communication industry. It is these two factors that lead to the commercialization of wearable devices, and their products have different degrees of defects. The most direct performance is that the current users generally reflect inaccurate monitoring, poor user experience, and no recommendations for monitoring results, which causes the average user to abandon the wearable device for a short period of time, which is also directly discarded. This means that the data collected by developers is basically difficult to become effective and valuable data.

Of course, there are many factors that affect the effective collection of wearable current data. The above three factors are the key factors that restrict the effective formation and mining of wearable device big data. These three factors can be said to continue to exist along with the development of the entire industry in a short period of time, which means that it will be difficult to effectively improve in the short term. Therefore, for the entrepreneurs of the wearable device industry, there is still a way to dream of the big data value of wearable devices, and this dream is still difficult to achieve in the short term. The most realistic and feasible at present is not to build their own business model on the value dream of big data, but to make profits based on the sales of products of the wearable device itself.

Full Spectrum Led Lights 1500w,with 150pcs Epi double chips led, 3pcs fast-speed cooling fans,hot sale grow lampon Amazon Ebay. we can make 4000k white lighting and red blue lighting, double switch available here.

Led Lights For Indoor Plants 1500w grow light is a great ideal for all kinds of indoor garden plants: lettuce, orchid, organic herbs, pepper, strawberries, succulent, hydroponic, medical plants. 


Double switch photo:

Full Spectrum Led Lights

Led Lights For Indoor Plants

Led Grow Bar


Grow light plants 1500W

Best Led Grow Lights,Diy Led Grow Light,Fluorescent Grow Lights,Uv Light For Plants

Shenzhen Wenyi Lighting Technology Co., Ltd , https://www.wycngrow.com

Posted on