Lighting business opportunity LED factory cold winter warm courage


The global economy is sluggish, and energy-saving application opportunities are showing a glimmer of light. The LED industry has been the focus of the market, and it has become the focus of the market. In the stock market turmoil, there is still a bright red-panel performance. Lighting seems to have become a saving LED. The industry's life-saving elixir, but is it an opportunity to flip the bottom of the valley? Or is it just a short-lived beauty?

In the uncertain years, the faint light of the first line may arouse people's unlimited imagination and hope, not to mention the huge scale of the lighting market, and the aura of LED lighting business opportunities, can make the LED factory shine in the cold winter. Lighting theme fever, recently many companies outside the industry began to cross LED lighting, such as the LED chip leading plant Jingdian recently launched a cooperation with Delta and once again caused a topic, although the truth of this rumor remains to be seen, but by From the point of view of market buying, the attractiveness of LED lighting is indeed welcome, but no matter how attractive the future, it still needs to return to the actual operation.

From the current output of Jingdian, the order volume in January is 200 million to 300 million yuan. It can be seen that the pace of rejuvenation is not yet coming. Compared with its revenue in January 2008, it is as high as 800 million yuan (NT). He once set a performance of more than 1 billion yuan in a single month, and the amount of orders from 200 million to 300 million yuan could not meet the huge capacity of Jingdian. It is no wonder that Jingdian implemented Friday's unpaid leave from January and forced employees to work week. Hugh 3 days to save money, but the first-line leading factory has been so, how the second-line chip factory will spend the winter, among which, the new optoelectronics will resolutely announce that its LED product department will be shut down from January 15, 2009, and the tail-tail survival will officially exit the LED market.

It is undeniable that LED lighting applications have indeed taken off gradually. Various LED factories are also actively developing the market for attack. However, lighting products account for a low proportion of revenue and consumer products are in decline. When manufacturers declare that they will use lighting in 2009. When the main force develops, whether the effectiveness of Xiandan Essence is able to turn the tide, the impact of filling the decline of existing products is still full of unknowns.

At present, the luminous efficiency of mass production in Taiwan has progressed to 80~90lm/W. With the strides of research and development, it is expected to reach a milestone of 100lm/W in 2009. After LED lighting efficiency breaks through the technical threshold, it has always been good at low cost. Taiwanese companies have also racked their brains to keep prices down, trying to solve the problem of high prices for LED lighting products. In the case of LED lighting new products published by the front desk, the combined use of electricity bills can reduce the cost of indoor lighting products in the office within 2 years, and the average household use can be recycled within 3 years. Next, the recycling cost time of LED lighting products is bound to be shortened in the future.

Although the global economic outlook is uncertain, the industry is still optimistic about the LED industry. It is estimated that the global LED output value will reach 8.577 billion US dollars in 2009, an annual increase of 15.7%. In Taiwan, which is the world's largest LED town, the annual growth of LED output value is expected to reach in 2009. 18.24%, higher than the global annual growth rate; but there are also pessimistic expectations of foreign investment, the global LED output value will be revised from the original growth of 9% to a recession of 0.7%. Regardless of whether the LED industry will continue to grow or decline in 2009, consumer products such as mobile phones will become saturated, and the proportion of lighting products will increase.

In the fatigue of consumer demand, LED manufacturers have sniffed the charm and unlimited possibilities of the energy-saving lighting market, but how to develop on the basis of the existing LED industry, the LED will be transformed from manufacturing to green energy-saving industry, channel and marketing integration will be A bigger subject that must be faced.



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